On Demand Delivery (ODD) choice#
The estimated models are the Beta model, the zero-inflated model, and the one-inflated probability. The Beta model estimates coincide with previous findings from e-commerce surveys, where households with larger size and higher income are more likely to show a higher demand for both groceries and meals. As the number of vehicles in the household increases, the demand for ODD services decreases, as shown by the Beta model and the zero-inflated model.
References#
Zuniga-Garcia N., Gurumurthy, K.M., Sahin, O., Ismael A., and Auld, J., Understanding the Network Impacts of On-Demand Delivery of Prepared Meals and Groceries. The 103rd Transportation Research Board (TRB) Annual Meeting, Washington, D.C., January 7-11, 2024.
Spurlock, A., A. Todd-Blick, G. Wong-Parodi, and V. Walker. Children, Income, and the Impact of Home Delivery on Household Shopping Trips. https://journals.sagepub.com/doi/10.1177/0361198120935113.
Dias, F. F., P. S. Lavieri, S. Sharda, S. Khoeini, C. R. Bhat, R. M. Pendyala, A. R. Pinjari, G. Ramadurai, and K. K. Srinivasan. A Comparison of Online and In-Person Activity Engagement: The Case of Shopping and Eating Meals. Transportation Research Part C: Emerging Technologies, Vol. 114, 2020, pp. 643–656. https://doi.org/10.1016/j.trc.2020.02.023.